Omole Phase 2 Estate
Rebranding & Community Identity Development
Omole Phase 2 Estate is a well-established, gated residential community in Olowora, Lagos, known for its security, cleanliness, and friendly atmosphere. The estate comprises primarily working-class residents and artisans, valuing privacy and a pleasant living environment.
Challenge
Omole Phase 2 Estate sought to refresh its brand identity to better reflect its core values and appeal to its residents. The existing visual identity lacked a cohesive and modern look, failing to adequately convey the estate’s security, community spirit, and desirable living environment.
Solution
Digitanx Creatives was commissioned to develop a comprehensive rebranding strategy for Omole Phase 2 Estate, encompassing logo design, typography, color palette, and application guidelines, to create a strong and unified visual identity that would resonate with residents and reinforce the estate’s unique character.
Deliverables:
Logo Design
Digitanx Creatives was commissioned to develop a comprehensive rebranding strategy for Omole Phase 2 Estate, encompassing logo design, typography, color palette, and application guidelines, to create a strong and unified visual identity that would resonate with residents and reinforce the estate’s unique character.
Brand Collateral Design
Designed professional and consistent collateral materials, including:
Brand Manual
Digitanx created a comprehensive brand manual outlining the proper application of the logo, typography, and color palette.
Outcomes & Key Improvements
Digitanx Creatives delivered a refreshed and cohesive brand identity for Omole Phase 2 Estate, resulting in:
Passionate - Design - Solutions
