The Gravitas Review of Business & Property Law
Digital Transformation: Website Redesign, Journal Cover & E-Newsletter
Gravitas Review is a distinguished peer-reviewed academic journal focused on business and property law in Nigeria. Committed to promoting scholarly discourse and contributing to the advancement of legal knowledge, Gravitas Review sought to enhance its digital presence to better serve its audience and solidify its position as a leading academic publication.
The Challenge
The existing Gravitas Review website lacked a contemporary, user-friendly interface and robust functionality. The journal’s cover design required a refresh to better reflect its academic standing and modern relevance. To further engage its audience and disseminate information, a professional e-newsletter was needed. The website also needed to accommodate potential future online subscription/article purchase functionalities.
The Solution
Digitanx Creatives was commissioned to execute a comprehensive digital enhancement project, encompassing website redesign, journal cover design, and the development of an e-newsletter strategy.
Deliverables
Website Redesign
Implemented a modern, responsive website design optimized for academic content, ensuring seamless navigation across all devices.
Enhanced website structure and user experience to facilitate easy access to journal articles, author guidelines, and submission information.
Integrated a flexible Content Management System (CMS) to enable efficient content updates and management.
Designed the website architecture to accommodate e-commerce functionalities, such as online subscriptions or article purchases, ensuring scalability.
Optimized website for SEO.
Journal Cover Design
Developed a sophisticated and contemporary journal cover design that reflects the academic rigor and prestige of Gravitas Review.
Created a visually appealing design that aligns with the journal’s brand identity and target audience.
Provided design templates for future issues, ensuring consistency and flexibility.
E-Newsletter Development
Designed a professional and visually consistent e-newsletter template.
Integrated an email marketing platform for efficient newsletter distribution and subscriber management.
Developed a content strategy for the e-newsletter, including article highlights, legal updates, calls for submissions, and event announcements.
Key Improvements
Digitanx Creatives successfully delivered a comprehensive digital enhancement for Gravitas Review, resulting in:
Enhanced Digital Presence: A modern and user-friendly website that improved accessibility and engagement within the academic community.
Strengthened Brand Identity: A refreshed journal cover design that effectively communicates the journal’s academic rigor and relevance.
Improved Audience Engagement: A professional e-newsletter that facilitates communication and knowledge dissemination.
Future-Proofed Platform: A website architecture designed to accommodate e-commerce functionalities.
Accurate representation of Gravitas Review as an academic journal
Professional and concise language.
